"What Large Companies Like 3M Know
That Small Ones Don't - And How
You Can Benefit From It..."
Monday 5:35 pm
Dear
Friend,
Companies
like IBM, Pepsi-Cola, Microsoft, and 3M spend millions - in some cases
hundreds of millions - of dollars every year on marketing. With thousands
of employees, shareholders, and brand equity at stake, these firms
know how to market to consumers and other businesses.
Big
companies have learned the fundamental principles of marketing...
and so can you.
Now,
you may be thinking, "Okay, IBM has hundreds of millions to spend
on marketing, but I'm a professional, or I run a small business. How
can I possibly market like the big boys - and would I even want to?"
The
simple truth is: Big or small, all businesses must use the same
principles of marketing to survive and prosper. Many small business
owners don't know this fact, and they end up marketing haphazardly,
or not at all. That's a sure-fire recipe for failure.
Sure,
there are differences. But the similarities are even more important.
You
could hire an expensive marketing consultant to draw up a complicated
marketing plan. Or, you can invest an hour of your time and listen
- listen to a unique program that will give you the tools that
companies like 3M use every day.
We
call it...
Marketing
Excellence: What Smaller Businesses and Professionals Can Learn
from 3M
What
better way to learn about the methods the big companies use than to
hear from someone who's been there? Someone who worked at 3M (the
company that brought you the runaway best-selling Post-It notes) for
26 years. Someone who knows what works (and what doesn't!)
and has distilled her knowledge into Marketing Excellence: What
Smaller Businesses and Professionals Can Learn from 3M.
Joan
Gustafson will be your guide to how big companies run their marketing,
and how you can use those successful techniques in a scaled down way
to supercharge your business.
Joan
was a member of the Corporate Marketing Management Committee at 3M,
where she held international leadership and management positions for
26 years. She's an award-winning international speaker, the president
of Success and Leadership Dynamics, the author of two business books,
and an entrepreneur in her own right.
Listen
to the voice of experience in this one-hour audio program as Dr. Audri
G. Lanford asks Joan how 3M achieved marketing excellence - and how
those lessons translate directly into principles you can use in
your own business.
Joan
will guide you through the process of developing a marketing plan
you'll use every day, and will set you on the road to a profitable
marketing strategy.
We're
going to give you some bonuses to help you develop your own
marketing excellence... but first, a sneak peek at what Joan will
teach you.
What
You'll Learn...
In
Marketing Excellence: What Smaller Businesses and Professionals
Can Learn from 3M, you'll discover:
 |
How
to develop a solid gold marketing plan - in only 20 pages! |
|
Understanding
the difference between strategies and tactics
- and how to plan for them effectively. |
|
The
most important measure of marketing success, and how to
measure it. |
|
Using
Customer Relationship Management (CRM) to market and
relate to your customers one-on-one. |
|
Understanding
and developing a solid branding strategy that will set
you apart from your competitors. |
|
How
to get everyone involved in your business to have a customer
focus - not just front-line employees and salespeople. |
These
principles are the absolute fundamentals of marketing. Because
they are simple, they are often overlooked or underutilized. But the
information in this program will become the foundation of your
business.
And
because you're going to be going back to the program many times...
Plus,
you have a choice of formats . . .
Marketing
Excellence: What Smaller Businesses and Professionals Can Learn from
3M is
a one-hour interview. As soon as you sign up, you'll be able to download
the following:
 |
An
MP3 file of Marketing Excellence: What Smaller Businesses
and Professionals Can Learn from 3M audio program. You can
download it to your hard drive or transfer it to your MP3 player. |
|
A
transcript of the audio program in PDF format. Once you've had
a chance to listen to the audio program, you can always use
this PDF transcript to skim through and find just the information
you're looking for. |
|
Special
Limited Time Introductory Bonus: The
Marketing Excellence: What Smaller Businesses and Professionals
Can Learn from 3M Implementation Plan. Here's a really exciting
bonus. We've taken the audio program and distilled it down to
a series of foolproof steps and tips you can follow to get your
marketing plan written in no time, and your marketing strategy
off the ground. And, you'll find examples of how businesses
in very different industries and sizes have used the same strategies
and tactics that big companies have - these are techniques you
can use right away. Think of the Implementation Plan as a "cheat
sheet" for the whole program - you'll want to print it off and
keep a copy close at hand. |
Plus
you'll be able to order the program as an audio CD. We'll ship it
to you as soon as you click the Order button below!
How
Much Does the Program Cost?
Learn
to apply the secrets the big companies use to outmaneuver their competitors
for the cost of just $24.97 for the full digital program, listed above.
Or
if you prefer the audio CD, you'll pay only $29.97 plus shipping and
handling - plus you'll get immediate access to the program online!
Our
Iron-Clad Guarantee
Our
guarantee is simple: Try Marketing Excellence: What Smaller Businesses
and Professionals Can Learn from 3M out for yourself. If you're
not excited by the opportunities the program opens up, if your heart
doesn't pound at the possibilities of using this fun, low-cost marketing
tool that really works, then just return the program to us
within 60 days and we'll refund your money - no questions asked.
Here's
Your Chance to Think Big
Marketing
the way the big companies do is a self-fulfilling prophecy. You'll
see your brand awareness rise, revenues soar, and your business grow.
If you play your cards right, you may even end up as one of the
big companies!
Whatever
your goals are, you have to have a long-term plan - and that starts
with a long-term marketing plan. Learn the secrets that made the big
companies what they are now, and order Marketing Excellence: What
Smaller Businesses and Professionals Can Learn from 3M today.
Click
Here to Order Now
P.S.
Remember, most small businesses and professionals work on a "make
a little, sell a little" process. Joan Gustafson will show you how
to look at the bigger picture - how to plan your overall marketing
strategy so you'll always be working towards your goals. Outfox
your competition and see your profits soar - order today.